| Author | Neil T. Bendle, Paul W. Farris, Phillip E. Pfeifer, David J. Reibstein |
|---|---|
| Condition | Used – Good |
| Edition | 3rd Ed |
| Language | English |
| Publication | Pearson Education |
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Marketing Metrics By Neil T. Bendle, Paul W. Farris, Phillip E. Pfeifer, David J. Reibstein
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